February 2012: Social Media Statistics
The Facts and Figures
Facebook • www.facebook.com
- Facebook has over 800 million active users
- surpasses Google for the most visited website on the internet
- 11% of the world population has a Facebook account
- there are more Facebook users than motor vehicles (800M vs 750M)
- 50% log on to Facebook every day
- average user has 130 friends
- average user spends 700 minutes per month on Facebook
- every 60 seconds on Facebook there are:
- 510,000 posted comments
- 392,000 status updates
- 136,000 uploaded photos
- 30 Billion pieces of content are shared each month Facebook
- Ferrari only sold 5329 cars but 5,267,395 fans on their Facebook page
- Facebook accounts for 10% of all mobile data on the iPhone
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Twitter • www.twitter.com
- Twitter has 225 million users
- who send 150 million tweets a day (1736 tweets per second)
- Twitters personal record is 8900 tweets... per second
- a great majority of tweets are only 40 characters long
- the average Twitter user has 115 followers
- Lady Gaga was the most followed with 15,864,378 followers
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Linkedin • www.linkedin.com
- Linkedin has 135 million users
- that's 15 times the population of New York City
- every second 2 new users sign up to Linked in
- Linkedin's age demographics:
- age 18-24 = 21%
- age 25-34 = 36%
- age 35-54 = 36%
- age 55+ = 7%
- includes executives from every company listed on the Fortune 500
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YouTube • www.youtube.com
- YouTube has 490 million unique visitors
- that generate 92 million page views each month
- in 2011 YouTube reached 700 billion playbacks
- 35 hours of video is uploaded ever minute
- more video is uploaded to YouTube in 60 days, than the three major US TV networks created in 60 years of broad cast.
- Justin Bieber's video "Baby" was the most viewed with 659,070,256 views on YouTube
Flicker • www.flicker.com
- 3500 photos are uploaded each second to Flicker
Google+ • plus.google.com
- is rapidly growing with already over 50 million users
Instagram • www.instagram.com
- there are 150 million photos uploaded with Instagram
foursquare • www.foursquare.com
- doing well with 2 million check-ins a week
Smartphone users
- are more than twice as active on social media as non smartphone users
- 60% admits using their device while going to the bathroom
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